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Privacy Policy

1. Introduction

1.1. This policy is the privacy policy of the website https://ortokal.co.il which is owned by Aggressive Scale LLC (hereinafter: the “Company”). The Company uses the information provided to it by you via the Website (as defined below) and/or by telephone or in any other way (hereinafter: the “Policy”).

1.2. The privacy policy applies to any viewing and/or use of the website at https://ortokal.co.il and/or in any other means of communication with the Company in connection with the website (hereinafter: “the website”).

1.3. The document details the information collected by the company and how it is used, in accordance with the Privacy Protection Law, 5741-1981 including Amendment 13, 5782–2022 (hereinafter: “the Law”).

1.4. It is clarified that the Privacy Policy is part of the website’s terms of use (click here: Terms of Use) and therefore they should be read together.

1.5. By using the site and the products offered on it, you express your consent that the company will use information about you as detailed in the privacy policy.

1.6. The Company may change the provisions of the Privacy Policy from time to time. In any case where changes are made to the Privacy Policy, the date of the Privacy Policy update will appear at the top of this page, and therefore the Privacy Policy should be reviewed before each use of the Site. Unless otherwise stated, any change to the Privacy Policy will come into effect immediately upon its publication on the Sites within the framework of the Privacy Policy. All to ensure compliance with the provisions of the Privacy Protection Law, 5741-1981, as amended by the Privacy Protection Law (Amendment No. 13), 5784-2024, and as amended.

1.7. If you do not agree to any of the terms of the privacy policy set out below, please discontinue your use of the website immediately. Your continued use of the site will constitute your express consent to the terms of use and this policy.

1.8. The privacy policy is written in the masculine form for convenience only, and everything in it is intended for both women and men. Yes, everything in the privacy policy is in the singular if it is plural, and vice versa.

2. Definitions / Settings

2.1. In addition to the terms expressly defined elsewhere in this Appendix, the following terms shall have the meaning set forth next to each of them:

2.1.1. “Security incident”, “Authorized person”, “Mobile device”, “Controller mechanism”, “Repository Systems regulations”, “Security Procedure” – as these terms are defined in the regulations;

2.1.2. “Controller of the database”, “Holder”, “Personal information”, “processing” – as defined by law;

2.1.3. “Data Subjects” and/or “Users” – Persons to whom the personal information relates, as defined by law;

2.1.4. “Subcontractor” – An external service provider to the company that provides it with a service that involves the processing of authorized information.

As far as data processing is concerned, the Company will process personal data only on the basis of one or more of the legal bases set forth in the law:

Where the processing is necessary to provide the products or services purchased by you;

When the company is required to process the information by law (such as retaining documents for reporting purposes to tax authorities);

When you have given your explicit consent to processing (such as for the purpose of receiving direct marketing mailings or marketing profiling);

[and to safeguard legal rights.]

3. Collection of personal information and purposes of its use

3.1. As part of using the site that requires the provision of personal information, you will be asked to provide a number of personal data, such as: full name, telephone number, e-mail address, etc. This data will be transferred and stored in the company’s database in accordance with the provisions of the Privacy Protection Law, 5741-1981 (“the Law”).

It should be emphasized that the provision of the above data by you is not required by law, however, without providing the data defined on the site as “mandatory”, you will not be able to open an information account on the site or purchase any of the products advertised there.

3.2. The data defined as mandatory will be marked differently and prominently from the other fields. Since the company will only request the information necessary for the product you purchased or the service for which you registered, for some of the products advertised on the site, you will be asked to add and provide additional data relevant to the nature and/or requirements of the product you purchased in accordance with the law.

3.3. You give your full and express consent that the Company may collect and produce information about you, and use the information in accordance with the provisions of the law and guidelines, as well as to enable you to use the Site, for marketing and sales purposes, to provide offers, provide benefits, establish contact, send updates, contact and identify, verify details, improve the service, provide services, send direct mailing, receive direct mailing services, receive purchase encouragement messages, analyze and process information, segmentation and statistical research, as well as for business purposes and for advertising and marketing needs.

3.4. In addition to the purposes of use specified in this document or in the Terms of Use, and without derogating from them, the Company shall be entitled to use the information and transfer it to third parties, according to the law, the guidelines and its discretion, to comply with the provisions of any law, including any legislation, law, treaty, ordinance, regulation, order, official directive, administrative directive, circular and/or directive of any governmental or regulatory body; in the event of a complaint and/or request in connection with the use of the Site and/or in order to address security problems and/or technical issues, and to safeguard legal rights.

3.5. You acknowledge that for the purposes specified in this Privacy Policy, the Company may transfer the information to third parties, who may use the information transferred to them for the purposes specified in this Privacy Policy and in the Terms of Use for the purpose of providing services to the Company (such as computing and data processing services, advertisers on the Site, clearing and payment services, shipping services, direct mailing, etc.) as well as for the purpose of activities supporting the provision of the services (such as lawyers, accountants, business development and other consultants), and to store the information in their databases.

It is clarified that the Company will not be liable in any way whatsoever for any use by a third party of the aforementioned information.

 

3.6. In addition, any third party to whom the information is transferred, including service providers (IT, clearing, shipping and advertising services), is obliged to sign a data processing agreement (Data Processing Agreement), which ensures that information is used solely for the purposes specified, and that strict data security standards are maintained.

3.7. To the extent that the Company undertakes an action of structural change, transfer of control, sale of activity, merger, etc., with a third party, the Company will be entitled to transfer any information in its possession to that third party as stated in connection with the business activity subject to the Site.

3.8. The Company collects and processes in its information systems the information it needs to provide the website users with the products advertised therein, while protecting the legitimate interests of the Company, and all in accordance with the provisions of the law. In general, there is no legal obligation for the website users to provide the information, however, failure to provide the information will impair the Company’s ability to provide the products offered by it.

3.9. Additionally, during use of the site, information will be collected about the data subject, as follows:

3.10. Personal details: The provision of information by the data subject on the site is carried out at the time of purchasing products on the site, therefore you will be asked to provide personal information about yourself and methods of contacting you, such as your name, email address and telephone number, accompanying documents, etc.

4. Transferring information abroad

To the extent that the Company transfers personal information outside of Israel, the transfer of information will only be made to countries that provide an adequate level of protection for personal information, or by virtue of appropriate contractual obligations between the Company and the recipient of the information, in accordance with the guidelines of the Privacy Protection Authority.

  • With recipients of information in other countries, the company signs: data processing agreements, standard contract clauses, and strict data security commitments.

5. Automated decision making

5.1. The Company may use automated tools to analyze your personal information, including creating a marketing profile, tailoring content and personalized offers, identifying usage and purchase patterns, and improving the user experience.

5.2. The Company does not make decisions that have a legal or material effect on you that are based exclusively on automated processing of personal information, unless:

This is required by law;

    • This is necessary for the purpose of entering into or performing a contract between you and the Company; or

    • You have given explicit consent to this.

5.3. In cases where automated decisions are made as mentioned above, you have the following rights:

    • The right not to be subject to automated decision-making;

    • The right to demand human intervention;

    • The right to receive an explanation regarding the decision made.

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